Image and reputation
Clearly positive assessment of HOCHTIEF by third parties!
This is one result of the image and reputation analysis that HOCHTIEF again commissioned from an independent market research institute in 2024. 94 percent of those surveyed described the Group's image as good to excellent.
HOCHTIEF's good reputation is based above all on values such as tradition, consistency, and trustworthiness. In addition, the Group is associated with technical expertise and valued for the high quality of its services.
Repeat client rate as an indicator of customer satisfaction
Many of our companies’ clients are multiple repeat customers and show their satisfaction in follow-up orders. One indicator of client satisfaction is consequently the repeat client rate: We define repeat clients as customers who commission HOCHTIEF at least for a second time. In fiscal year 2024, the repeat client rate (weighted relative to Group work done in the reporting year) across the Group as a whole was 77.9 percent. We also use this rate to measure client satisfaction.